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Men take to the malls in India-spun1

 
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PostWysłany: Sob 20:19, 07 Wrz 2013    Temat postu: Men take to the malls in India-spun1

Men decide to try the malls in India,[url=http://peutereyjacketsuppliers.webmium.com/][b]Peuterey Jacket[/b][/b][/url]
With all the talk of female shopping rituals,[url=http://peutereyjacketsuppliers.webmium.com/][b]http://peutereyjacketsuppliers.webmium.com/[/b][/url], retail therapy,[url=http://kevindurantnerfshoesreleasedate.blogspot.com/][b]kevin durant shoes[/b][/url], and social shopping,[url=http://peutereyjacketsuppliers.webmium.com/][b]Peuterey Jacket sale[/b][/url], this news from India is the fact that men are cruising the western boutiques. On a recent trip to India's new high-end malls,[url=http://rogerviviershoes.webmium.com/][b]discount Roger Vivier shoes outlet shop[/b][/url], we were surprised at the unusually high proportion of men's apparel store fronts. (High for western standards at least.) Our count in one mall was 20 men's shops, 2 women's,[url=http://woolrichdeutschlandarcticparka.albirank.net/][b]http://woolrichdeutschlandarcticparka.albirank.net/[/b][/url], and 7 men's/ women's, They were all apparel shops,[url=http://giuseppezanottisneakers.webmium.com/][b]http://giuseppezanottisneakers.webmium.com/[/b][/url], with predominantly western fashion.
The other surprise was that most of the shoppers we observed were men about 20. These teenagers were in packs. These were having a good time. They were just hanging out, maybe to enjoying the air-conditioning but the association with western style and trends.
One explanation,[url=http://woolrichdeutschlandarcticparka.albirank.net/][b]woolrich deutschland women online shop[/b][/url], supported by colleagues at Bain is that Indian women have been slower to consider western style clothing than men. The proportion of total men's apparel that is westernized is much greater than women's apparel. This can be attributed to fewer women in the workforce so look for this to alter overtime.
This relationship is represented in the tenant mix and total sq footage invested in menswear. It also appears that Indian men value their social time at malls. It may make sure they are feel more forward and face it,[url=http://peutereyjacketsuppliers.webmium.com/][b]Peuterey Jacket online[/b][/url], malls are air-conditioned.
Where would be the women? Fashion industry in India reaches a crossroads. Two weeks ago ,[url=http://giuseppezanottisneakerssale.webmium.com/][b]giuseppe zanotti Outlet Shoes for Sale[/b][/url], Fashion Week occured in Mumbai and the consensus was that the Indian designers seemed confused in general. Western buyers and tastemakers agreed the styles didn't suit the shops based in london or New York, yet they weren't appealing to Indian women either. So a large opportunity within the apparel industry here. For the time being we'll need to reverse our thinking about social shopping patterns.
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